We’re on a Mission

MoonLab Productions launched in 2015 with a purpose: To create impactful experiences that connect people to brands we love and align with.

We’ve lived and worked by a common ethos ever since. At MoonLab, we’re dedicated to keeping our agency small and nimble, our pricing competitive, and our communication transparent. We don’t play it safe – we take risks so that we always deliver more than expected.

MoonLab functions less as a traditional agency and more like an extension of your team, championing your brand and putting partnership ahead of our bottom line.

MoonLab is proud to be both women-owned and -led. Empowering women is one of our five MoonLab Missions. These core missions underscore all of our work, because we believe that purpose, profit, and passion can – and should – be mutually inclusive.

MoonLab is based in Santa Monica, California, but our team spans across the U.S. – and our client roster and work can be found globally.

We can’t wait to make magic with you,

Founder + CEO MoonLab Productions

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The MoonLab Mission

At MoonLab, we focus on working with brands and clients that share our values. We believe that by combining our efforts we can make an impact in these areas, set an example for our industry and beyond.

Giving Back

Women Empowerment

Sustainability

Diversity + Inclusion

Mental Health + Wellness

Giving Back

At MoonLab, giving back is our love language. We aim to make a positive impact on society, partnering with businesses committed to community well-being and seeking projects that enhance people's lives. The MoonLab team thrives on opportunities to create both local and global goodness.

We’re proud to partner with Worthy of Love

Cassandra has supported Worthy of Love since 2015 and currently sits on the board. Worthy of Love is an organization that throws unforgettable birthday parties for youth experiencing homelessness in Los Angeles County and Houston. Families experiencing homelessness often lack the resources needed to celebrate their children on their birthday. Worthy of Love steps in by transforming their environment and providing all-expenses-paid birthday parties. Since 2013, Worthy of Love has thrown over 200 parties and celebrated over 27,500 families!

Donate Today!

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Women Empowerment

MoonLab is proud to be certified by Women’s Business Enterprise National Council (WBENC) and recognized for being both founded and led by individuals of diverse backgrounds.

We are women-founded and led, and we strive to empower women in all aspects of work, fostering a culture of inclusivity that reflects this mission and encourages every member of our team to have – and raise – a voice.

Women in business shooting for the moon

Our mission extends into Cassandra’s other business ventures which include co-founding Nova Innovation Group, a strategy and operations consulting group supporting creators and innovators to achieve the extraordinary. She is also an investor and advisor to businesses including Bee2Be, a women-owned social impact company creating a circular economy through sustainable farming, Lady Suite, a women’s intimate skincare company, and Design For Environment, a movement that connects businesses with designers and specialists by sharing hands-on solutions and hot and to or not to apply the latest developments in sustainable development.

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Sustainability

MoonLab’s unwavering commitment to healing the planet prioritizes eco-friendly practices and fosters reuse and modular design. Cassandra, a global advocate for sustainability and a member of Members United Sustainable Events board, plays a crucial role in advancing green initiatives, strengthening our dedication to making a global impact for good. She splits her time between Bali and Brazil collaborating with experts in environmental impact work.

Nurturing Sustainability Worldwide

MoonLab’s in-house fabrication partner, BloqLab, specializes in building the future through creative design, manufacturing, and sustainable building solutions. Cassandra, Edgar, and Hakop, BloqLab co-founders, met working at their former agency and instantly created a bond over their love of innovation, building, and design. They bring over 10+ years of experience in event + trade show fabrication, architecture, furniture and product design.

BloqLab worked hand-in-hand with MLP to redefine swag with an interactive ‘No Swag’ concept for Instacart, raising over $10,000 for Feed America and showcasing our commitment to creativity and giving back. The activation wall, inspired by a Rube Goldberg Machine, allowed attendees to vote for their favorite meal.

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Diversity + Inclusion

Diversity fuels innovation, and at MoonLab, we're dedicated to a culture that embraces inclusion, values diversity, and ensures everyone feels seen, heard, and valued. We've seen that diverse perspectives enrich our work environment and our connection to the communities we serve.

Listening, Learning, and Taking Action

In our commitment to inclusion and diversity, we emphasize a strategy grounded in active listening, continuous learning, and meaningful action. We consider our vendors as integral extensions of our team, fostering partnerships with women-owned, minority-owned, veteran-owned, LGBTQ-owned, disability-owned, and small businesses as valued suppliers. Additionally, our team extends its support through pro bono work for those in need and consistently seeks fresh avenues to create a positive impact within our communities.

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Mental Health + Wellness

At MoonLab, we’re passionate about prioritizing mental health and supporting our team’s well-being. From mental health days, unlimited PTO, telehealth resources, and wellness programming, MoonLab knows the importance of prioritizing mental health in the workplace. Our commitment extends to endorsing their hobbies such as Chase’s biking and Katie’s running. We’re also dedicated to providing opportunities from extended vacations and experiencing, ensuring our team can recharge and make lasting memories. Beyond the workplace, our team members like Matt actively contribute to causes like ‘Worthy of Love,’ and we stand behind them in these meaningful endeavors. We’re thrilled to partner with clients who share our mission. Emphasizing mental health personal interests and community involvement.

Bali Bliss: A Journey of Transformation

Cassandra developed a partnership with The Place Retreats in Bali, where The Place has not only transformed her life, but empowered her to the best possible version of herself. She extends these valuable learnings to our team by taking fellow Moonies to Bali to experience it on their own, focusing on wellness rejuvenation and leadership mentorship. She even brings a piece of Balli back home, virtually connecting the Moonies with resources like breathwork and yoga sessions. While Cassandra extends her learnings to fellow Moonies, MoonLab also plays a critical role in helping The Place Retreats with their marketing, website, and brand projects.

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Our Missions In Action

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We’re on a Mission

The MoonLab Mission

Giving Back

We’re proud to partner with Worthy of Love

Women Empowerment

Women in business shooting for the moon

Sustainability

Nurturing Sustainability Worldwide

Diversity + Inclusion

Listening, Learning, and Taking Action

Mental Health + Wellness

Bali Bliss: A Journey of Transformation

Our Missions In Action

Go Explore

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