Instacart Groceryshop 2024
We not only conceptualized but also produced and installed Instacart’s innovative booth at this year’s Groceryshop show in collaboration with our in-house fabrication partner, BloqLab. For this activation, our team crafted a realistic home and store environment, elevating the experience through strategic gamification, dynamic lighting, and playful graphic elements. This immersive space was designed to demonstrate how Instacart can “Level Up” businesses and enhance customer experiences.
A highlight was the custom plinko game, which attracted crowds and generated excitement. Winners had the opportunity to choose from an assortment of premium Instacart swag, gift cards, and even Instacart+ memberships in the dedicated prize zone while enjoying fall flavored popsicles. In addition, we created meeting spaces that complimented the booth’s theme, allowing Instacart employees to engage with both current and potential customers.
Our Missions In Action
