Bar Convent Pop Up
We produced an exclusive pop-up event for Total Beverage Solution at Bar Blondeau in New York, spotlighting two of their spirits: Limoncello di Capri and Molinari Extra.
The rooftop venue was decorated with bowls of lemon, spotlighting the Limoncello’s recognizable colors as well as star anise as a nod to Molinari Extra. Branded napkins and coasters were placed throughout the venue, and bottles of Limoncello di Capri and Molinari Extra were merchandised on a custom wooden crate product display that also served as a fun photo moment that featured the Manhattan skyline in the background.
Guests enjoyed signature cocktails featuring the Italian liqueurs, enhancing awareness in the US market.